Fire your PR
agency. Hire
your PR agent.

Press is the AI that does the work of a senior publicist. Sources stories, drafts pitches in your voice, sends them from your Gmail, manages the replies, and lands you in the press — while you build the company.

Start your 14-day trial →See how Press works
// 14 day trial · we'll email you 3 days before charging · cancel any time
pressdesk.ai / chat with Press — Tuesday, 7:04 AM
P
Press 7:00 AM
Morning. While you were sleeping I worked on 8 things. Highlights: a TechCrunch reporter who covers your space wrote about agent infrastructure yesterday — high fit, draft ready for you. Two HARO queries match perfectly. And I have a quick question on the funding announcement timing. Where do you want to start?
PITCH READY · SARAH WILLIAMS, TECHCRUNCH · FIT 87
Subject: 437 companies, one agent runtime question I think you'd want answered
Sarah, saw your piece yesterday on agent orchestration. We have data from 437 enterprise customers on where multi-agent systems break in production. Diego, our CTO, would walk you through it...
JK
You 7:04 AM
send it. and queue both HAROs to go out at 9.
P
Press 7:04 AM
Done. Pitch is out from your Gmail. HAROs queued for 9. working on the funding question
// THE THREE PROBLEMS WITH PR TODAY

PR is broken.
You already know.

PROBLEM 01

Agencies are $5K a month.

With six-month minimums and a quarterly coverage report nobody reads. Your account manager juggles twelve brands and just learned what your product does. You're paying for an associate's salary and getting an intern's output.

PROBLEM 02

DIY takes ten hours a week.

To source one HARO query, find one journalist, draft one pitch, and get one polite no. Repeat forty-seven times. Or just don't, because you have a company to run and you're not a publicist.

PROBLEM 03

The software is for somebody else.

Cision wants twenty-four thousand a year. Muck Rack wants a sales call and an annual contract. Neither will write you a pitch or pick up the phone. They sell you a database and wish you luck.

// A TUESDAY AT A REAL STARTUP

What Press does for you,
every single day.

The names are placeholders. The work is real. This is a typical Tuesday for a Series A founder running Press at the Associate trust level.

5:47 AM
Press wakes up. Polls HARO, Qwoted, Featured.com, four news APIs, and the X feeds of twenty-three journalists you care about. Nothing fancy. Just the work.
6:14 AM
Press flags a TechCrunch reporter who wrote about your space yesterday. Refreshes her profile. Drafts a pitch in your voice. First draft scored 78 on voice fidelity — too formal. Tries again. Second draft scores 92.
6:38 AM
Two HARO queries match perfectly. Press drafts responses, cites the right Brand Brain data points, queues them for your approval.
7:00 AM
You wake up to a Slack message. “Morning. Three pitches ready, two HAROs ready, one quick question about the funding announcement timing.”
7:04 AM
You approve three pitches from your phone while you're in line at coffee. Press sends them from your Gmail. Not from a sketchy outreach domain. Your address, your reputation, your relationship.
11:32 AM
A reporter from The Information replies. Press classifies the reply as positive interest. Drafts a response with the briefing materials she asked for. Queues it.
2:14 PM
Mention spike. HackerNews thread mentioning you, 80 upvotes, positive sentiment. Press logs it. Tells you. No action needed. You go back to shipping.
5:00 PM
End of day recap. “You sent 4 pitches today. 1 placement landed: Forbes Tech, 1.2M monthly readers. Tomorrow I'm focused on the Series A pre-announcement work plus continuous monitoring. Anything you want me to change?”
// THE WORK ITSELF

Everything a senior publicist does.
None of the things they don't.

Press isn't a feature list. It's a job description. Here's what it owns.
01 — SOURCING

Sources stories you'd never find.

Monitors every PR source that matters — HARO, Qwoted, Featured, news feeds, social, podcast call-for-guests — and surfaces the right opportunities for your brand, scored zero to one hundred.

02 — WRITING

Writes pitches in your voice.

Not the generic “I think your readers would love” template. Personalized to the journalist's recent work. Every claim verified against your Brand Brain. By month three, indistinguishable from you.

03 — SENDING

Sends from your Gmail.

Not from a sketchy outreach domain that lands in spam. Press connects to your real Gmail and sends from your real address. Preserves your deliverability and your relationships.

04 — REPLIES

Manages every reply.

Classifies what came in. Drafts your response. Knows when to push, when to wait, when to walk away. You'll never let a hot lead go cold because you missed an inbox.

05 — CREATORS

Finds and pitches influencers.

Discovers creators who actually fit your brand. Vets their audience for fakes and brand safety. Drafts outreach. Manages the conversation across Instagram, TikTok, podcasts, and Substack.

06 — MONITORING

Monitors everywhere, always.

News, social, podcasts, forums, reviews. Tells you when something matters. Stays quiet when it doesn't. Crisis early warning when sentiment shifts hard.

07 — PLACEMENTS

Tracks every placement.

Confirms the wins. Measures reach, sentiment, AI search visibility — yes, mentions in ChatGPT and Perplexity count now. Clean reports your board will actually read.

08 — LEARNING

Gets smarter every week.

Every approval, edit, and outcome trains Press on your brand specifically. The longer you use it, the more it sounds exactly like you, only sharper.

// EARNED AUTONOMY

You're always
in control.

Press earns autonomy. It doesn't assume it. Promote your agent as it proves itself. Downgrade instantly when you want to take back the wheel.

LEVEL I
Intern
$99 / month
Drafts everything. Sends nothing without your tap. Every pitch comes to you for approval.
Default at signup.
LEVEL II
Associate
$299 / month
Auto-sends the low-risk stuff (HARO responses, follow-ups). High-stakes pitches still come to you.
Most customers graduate here by week three.
LEVEL III
Senior
$799 / month
Auto-sends everything except Tier 1 outlets. Daily summary replaces the approval queue.
Earned around month two to three.
LEVEL IV
Director
$1,999+ / month
Full autonomy inside the constitution you set. Weekly strategic check-ins. You set direction. Press runs the function.
When you've stopped reading the drafts before approving them.
Promote Press when you're ready. Downgrade instantly when you're not.
The trust system is yours.
// FROM THE BETA

What our first
brands are saying.

“
Press got us into Forbes in 19 days. Our previous agency couldn't do it in six months. And the pitch sounded like I wrote it, on a good day.
JK
Jenna Kim
Founder, Lumenly
“
I stopped checking HARO. Press just handles it. I get one Slack message a day and it's always the right three things. I forgot what it felt like to be ahead of PR.
DP
David Park
CEO, Outpost
“
The voice fidelity is genuinely uncanny. Three weeks in, the pitches sound exactly like me. By month two they were sharper than me. I'm not sure how I feel about that.
RO
Rachel Okonkwo
Founder, Brightline
// THE COMPARISON

Press vs the alternatives.
It's not close.

Press
PR Agency
DIY
Monthly cost
$99 to $1,999
$3,000 to $10,000
“Free” (your time)
Your time per week
1 to 3 hours
5 to 8 hours
10+ hours
Setup time
20 minutes
4 to 6 weeks
Indefinite
Contract
Monthly, cancel anytime
6 to 12 month minimum
N/A
Pitches per month
100 to 2,000
30 to 80
5 to 10 if you're lucky
Working at 3 AM?
Yes
No
Are you?
Reports to you
Yes
Sort of
You report to nobody
// HIRE YOUR AGENT

Pay like it's software.
Get the work of a publicist.

Intern
SOLO FOUNDERS · PERSONAL BRAND
$99 / month
  • 1 brand
  • 100 pitches per month
  • HARO and Qwoted sourcing
  • Drafts everything, queues for your approval
  • Daily Slack briefing
Start free trial
Associate
FUNDED STARTUPS
$299 / month
  • 1 brand
  • 500 pitches per month
  • Full sourcing & monitoring
  • Auto-sends low-risk categories
  • Influencer discovery
  • Gmail + Slack integration
Start free trial
Senior
MID MARKET · SCALE-UPS
$799 / month
  • 3 brands or sub-agents
  • 2,000 pitches per month
  • Full autopilot below Tier 1
  • Full influencer module
  • Multi-user team workspace
  • Podcast booking
Start free trial
Director
AGENCIES · ENTERPRISE
$1,999 + / month
  • 10 brands
  • Custom send volume
  • Full autonomy
  • White-label reporting
  • API access
  • Dedicated success manager
Talk to sales

All plans include a 14-day trial. Card to start. We email you 3 days before your trial ends so nothing is a surprise. Cancel from the dashboard with one click.

// THE OBJECTIONS, ANSWERED

The questions you're
already thinking.

Journalists hate bad pitches. Press writes pitches good enough that beta brands are seeing 3x the industry-benchmark reply rate. Every pitch is personalized to the reporter's recent work, contains only verified facts from your Brand Brain, and gets sent from your real Gmail. When a draft sounds too AI-generic, Guardian (our compliance agent) catches it and forces a rewrite before it ever leaves.
Press has a Guardian agent with veto power over every outbound message. Guardian checks for fabricated stats, off-brand voice, compliance issues (CAN-SPAM, GDPR, CASL), and your custom “never say this” list. Below the Director trust level, every Tier 1 outlet always requires your human approval, regardless of autonomy settings. You will never wake up to a press disaster you didn't authorize.
ChatGPT writes one pitch when you ask. Press runs the whole function: sources the opportunity, knows the journalist, learns your voice, sends from your Gmail, manages the reply, schedules the follow-up, monitors the mention, tracks the placement, and reports the outcome. ChatGPT is a writing assistant. Press is an employee.
We thought that too. Then we onboarded a beekeeping startup, a B2B compliance SaaS, a celebrity skincare brand, and a defense tech founder in the same week. The twenty-minute interview is deep enough to capture nuance. The Brand Brain compounds — by month two, Press knows your brand better than most of your employees do. If we can't get it right in the trial, you don't pay. Simple as that.
SOC 2 Type II in progress. Encryption at rest and in transit (AES-256, TLS 1.3). Your Gmail OAuth tokens stored in AWS KMS. Your Brand Brain is yours — never used to train foundation models, never shared across customers, fully exportable, fully deletable on demand. GDPR and CCPA compliant. The full detail lives in our Trust Center.
Because Press is doing real work during your trial. The moment you connect Gmail, Press is researching journalists, drafting pitches, running news APIs, and burning real LLM compute. We could ask for a card on day 13, but trial-to-paid friction kills good products. Card upfront means we give you the full Associate-tier experience for 14 days, no rationing. Cancel any time before day 14 from the dashboard, one click, no charge. We email you 3 days and 1 day before the trial ends so there are no surprises.
Yes. One click in the dashboard. Cancel before day 14 of your trial and you pay nothing. Cancel after you've converted and your access continues to the end of the billing period, then stops. No annual contract, no retention dark patterns, no required phone calls. We'll even export your Brand Brain so you can take everything Press learned about your company with you. If you're charged and decide within 7 days that it wasn't right, email us and we refund. We're confident you won't want to.
Just tell it. Press is a chat interface plus a console — you talk to it like a person. “Don't pitch our privacy feature until legal signs off.” “Focus on podcasts this month.” “Stop emailing the reporter from VentureBeat, she ghosted me twice.” It listens. It remembers. It updates its plan.

Stop talking about PR.
Start doing it.

Hire Press in twenty minutes. First placement in thirty days, on average. Card to start. Cancel before day 14 if it's not for you.

Start your 14-day trial →
// 14 day trial · cancel before day 14, no charge · no retainer · no “we'll circle back next quarter”